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Album Eras

Taylor Swift

Taylor started her career as an unlikely country contender. The country-music business didn’t yet see the point in courting younger listeners.


It was Taylor’s second studio album Fearless that transformed her from Taylor Swift “The Artist” into Taylor Swift “The Phenomenon.”

Speak Now

With Speak Now, Taylor had something to prove: people were skeptical if she, a teenage girl, was actually writing the impeccable lyrics in her songs.


In 2012, Taylor was 22 and America’s sweetheart. But as she prepared to release her fourth album RED she was becoming aware of her own mortality.


In March 2014, Taylor relocated to New York City. She embraced a new synth pop sound and transformed herself into the biggest star on the planet.


The reputation era was the first time in Taylor’s career where she completely ditched the good girl image she had so vehemently tried to preserve.


At the end of the 2010s decade, Taylor was one of the most accomplished artists in history and started using her industry clout to fight for artists’ rights.

folklore & evermore

During the Covid-19 pandemic, Taylor shifted musical genres once again and released two alternative albums; folklore & evermore.

Taylor's Version

Taylor has power that most don’t, and her very personal fight to reshape the way wealth is distributed from creative work could change the music industry.


Just as August 2022 was coming to and end, Taylor shocked the music world by announcing her milestone tenth studio album, Midnights. It lifted her to a new peak.